A Guide To Build A White Label Chat App : Must Know 3 Key Steps [2022]

create whitelable chat app

Looking for a white label chat solutions?

Well, the marketplace is filled with many in abundance. But it’s you who have to make the choice!

As today white label chat apps are one of the most demanding and complicated markets, it has become much harder even to get some idea about how to build a white label chat platform.

Having come across your doubts and needs, this post is meant for you! In this post, I have explored the concept of white label chat solution and its implementation with which you can build your own white label messaging app for your business.

What is White Label Chat?


It is quite common for businesses to desire to have their own brand and thus, white label chat comes into the play.

A white label chat is all about creating your own messenger, having your brand color, brand logo, and custom features that can be published on Google Play or any App store.

A white label chat does allow your solution to be hosted on our cloud or on your premises or cloud depending upon your business needs. Also offers the space to add a number of features.

build white lable chat app for android ,

Overall theme of a white label chat is to help the businesses to build an unbreakable trust among their customers.

Create your own chat app and add your colors, custom features, and logo!

4 Key Success Factors for Implementing White Label Chat Solution in your Business !

Brand Creates Trust, Trust creates Forever Legacy ‘Customers’

Let’s have a look at some of the reasons as to why businesses look out for white label chat

  • Branding

Creating trust and reliability within the customer is something that is must for the growth of any business. This is possible only if your business is known by its own brand name i.e., the provider’s name does not show up anywhere on the product.

  • Saves More Time

Generally, building a piece of an application takes months even if it is done by the professionals. And if in case, you don’t have developers to work upon, then the duration will automatically increase as here you might need to train them and then start over with the development process. Now, in this scenario white label chat software could be the resolution as it has already been built and tested. Thus can be immediately integrated into the application and creates your brand in sometime simply saves time.

  • High Quality Product

Building an application with perfection in the first place is something that sounds weird. In the case of white label you just need to pay for quality work as this has already been built and tested. It is available with a risk-free projection as can be used in a short period of time.

  • Satisfied Client

To have a satisfied client is almost like the key for a successful business. Having your own brand with white label can create a strong trust within your customer. As a result they will feel safe and secure while using your application.

  • Free of 3rd-party Constraints

Having a white label messaging platform to get connected with people can give your business wings to fly across. This is so as your customers can use the application with no interference and endure ads and tracking scripts. Well, that’s not the case with regards to other social media platforms such as Facebook or WhatsApp, where it’s done to promote their business. However, with so many highlighted points explaining the need for business to have a white label chat software creates curiosity to know more. Isn’t!

4 Reasons Reasons To Implement A White Label Chat App Into Any Industry

Every business wishes to explore to the core by satisfying their customer’s needs by providing them with what they desire for. This is where the implementation of white label chat app comes into play.

Merging white label chat SDK and API messaging can maintain all your conversation at a single platform helping your business to stay more connected to your customers. Let’s explore more about:

1. Get More Perfection with chat functionalities

Messaging is the foundation for any application that we all love to do to connect with our loved ones. It has been found that messaging features can empower the retention rate by 3x.

But, we all know that this is not enough for modern users as they appreciate the most personalized features with an intuitive app structure.

Implementation of white label messaging using API or an SDK for specific mobile or web apps can enhance your application with authentic foundation.

With this you can experience maximum chat with very less effort and more customer engagement.

2. Build your brands Integrity with high-end Security

As we are unlocking the connection with more and more user engagements, there increases a great threat of hackers.

A tech survey of 2020 says that about 64% of American are concerned about the security of their data with the companies.

Thus, it becomes the responsibility for these API & SDK solution providers to work on with customers trust issues.

Making the high-end security measure with many layers over is possible with white label messaging app where if needed the data can be stored at your own on-cloud or our on-cloud/on-premises depending upon the needs. 

3. Grab Customer Attention with Enriched Custom Chat Features

As messaging applications are becoming more popular among the users from the past few years.

Now it’s more important to keep the user engaged on your application. Thus, making use of more and more custom features can make your chat platform stand out from the crowd.

This is possible with white label chat. Let’s have a look at some

white label messaging app for any business
  1. Media Sharing – You can share video, audio, images, gifs and much more automatically with the usage of thumbnails.
  2. Push Notification – Keep the user known about your message at once.
  3. Real-time Regular Updates – Provides an insight to the users with typing indicators, group lists, read receipts, etc.
  4. Community engagement – Allows the users to create their private or public group chat community and connect with like minded people sharing same thoughts.

4. Drive User Engagement with Advanced White label Chat Tools

As the white label messaging app are provided with reliable cloud hosting infrastructure, they can create and maintain the usability of your application.

These API and SDKs can complement any platform with their implementation by forming connections at all stages including business-to-business, user-to-business, buyer-to-buyer, or buyer-to-seller.

The usage of these additional tools enriches your app and helps you to retain your user for a longer period.

Well, let’s have a look at some of it’s possible features too to have a better clarity to proceed further

Possible Chat Features You Might be Interested In – Your White Label Messaging App

Features & its Functionalities, Speaks the Application

When it is about adding features to your Own branded white label chat solution, it is quite common to go for the features that your enterprise business thrives for. 

But, in general there are certain features that have to be present as default. Let’s have a look at it:

white label chat platform for enterprise
  • Quick Messaging

Quick Messaging is a feature that talks about conversation that happens among two users or groups of users at the same time in white label instant messaging application. It allows the conversation to reach the other end as early as possible or could say by “no time.”

  • Video calling

Video Calling feature allows you to have face-to-face communication by connecting people across the board virtually. Even here you can have group video call conversations. White label video conferencing application allows the companies to tailor the branding, look, and feel of the quality in conversation. This is to provide a perception to the user as if the entire application has been built by the company itself.

  • File sharing

You will be able to share all kinds of media files, documentations, images, contacts, links, regardless of file size. Even, they can be compressed well if needed maintaining the high end quality.

  • HQ Voice call

HQ Voice call feature is meant for the user to experience a high quality voice calling across the globe. Here, the user can communicate via one-to-one or in terms of group conference voice calling at the same time as per the need.

  • Analytics & Dashboard

Analytics & dashboard feature allows the users to manage the chat app’s performance and get to know the user base, data usage, and active users listing in real-time within a dashboard. As of now where we are clear with the features that exist with white label chat. It would be quite interesting to dive deep with the knowledge of how to implement this white label chat in businesses.


3 Key Steps : Implementation Of White Label Chat Software


Now, where the above sections have given us clarity with the need of white label chat solution including its features. It’s our turn to start up with the learning of implementation of the same.

The key steps to be checked out for while implementing a white label chat solution:

1. Market Research

The first and foremost step ever needed before implementing whitelable messenger app is to perform a market research. We all know that the market is filled with many app providers but we must be able to pick the best one depending up the below criteria’s.

  • Goodwill of the Company
  • Quality of the Software
  • Scalability and Security
  • Support System
  • On-time Delivery
  • Cost Effective

2. Integration

As the whitelable chat solution providers already have their product built and tested. we must be clear that the white lable gets implemented into our existing application easily with no time.

3. Validation

Well this is most important step before we allow our customers to experience our pleasant service.Thus it is always better to have the whitelable chat solution being checked over ensuring the security and scalability measures.

The above are the key steps that must be followed when you want to build your white label iOS chat application & android chat application.


Reaching to the core of this article gives more insight over the concept and the need of building your own brand when it comes to white label instant messaging solution.

Thus, having your own BRAND with the freedom of storing all your data in your on-cloud or in our on-cloud/on-premises hosting infrastructure can take your business to the next level.

Now, if all this inspires you to move ahead, having your brand, your identity. Then just feel free to contact CONTUS MirrorFly, another name of perseverance and dedication.

We are here to guide you and support you with your need for your business growth. Thank You!

White Label Chat FAQs

White label chat app is a readymade chat solution provided by a chat vendor that allows you to build your real time chat app with your company's logo, color, and custom feature, that can be hosted on your cloud or else on our cloud/premises as per the business requirements.

Every business craves to build their identity with their brand, and desire to have their business chat app with their company's logo, color and custom features, which in turn is now possible with white label chat solutions. Our chat API gets you the way with a ready-made solution to build your own self-hosted customized chat app with your company’s logo, color and features. Enabling hosting options of both on your cloud or on our cloud/premises as per your business needs.

Any businesses that desires to create their identity and wants to have their own chat app with their company's logo, color and custom features, needs a white-label chat platform. Valuing your desires, our solution helps your business to expand to the next level by building better relations with your customers. Moreover, white label chat solution is comparatively cost-effective instead of building something from scratch.


Parthiba is a Product Marketer, helping providers of the various industries like healthcare, education, etc., to elevate their conversation value with the help of powerful communication solutions to drive better communication experience.